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For brands

Measure the cook, not the impression.

a quiet counter is a meal-planning app home cooks use every week. Our brand programme measures each campaign from the app's own event stream: who cooked a creator's recipe featuring your product, who added its ingredients to a real grocery list, and who came back to cook it again.

Coming soon

Built for food brands, not by DM.

Influencer marketing usually sells reach, and the proof arrives as a creator's screenshot. Here, the outcome a food brand cares about is counted where it happens: in the cook's own planner and grocery list.

Verified in-app metrics

Recipe saves, grocery-list adds, cooks, repeat cooks and deep-link clicks for every campaign and creator, taken from the app itself.

Per-ingredient breakdowns

Your product in the recipe database as you intend it: your name, your pack size, your details. Each recipe built with it reports cook and grocery figures for that deal.

One dashboard

Browse a vetted creator directory, send a brief, negotiate in a deal room, and track deliverables and live metrics, from all campaigns down to a single creator.

A flat 15% platform fee

The creator's rate plus 15%, charged only when a campaign runs. No subscriptions, retainers or minimums, and the fee is never taken from the creator's rate.

Vetted creators, disclosed deals

Every creator is application-vetted, and every sponsored recipe carries an automatic paid-partnership disclosure in the app.

Escrow

Campaign funds are held until the creator delivers, with a clear record kept for every campaign.

How it works.

  1. Register your interest

    Tell us about your brand and what you want to promote. You get a portal with the creator directory, profiles, recipes and verified cook metrics.

  2. Brief a shortlist

    Browse creators by audience and performance, send a templated brief, and negotiate terms in a shared deal room.

  3. Agree and approve

    Agree a rate. The creator publishes the sponsored recipe with its disclosure, and you approve the content before it goes live.

  4. Measure and pay

    Watch cooks, grocery adds, repeat cooks and clicks arrive, by ingredient. Funds are released to the creator once they deliver.

Be first in line.

Register your interest and we will be in touch as the programme opens.

Questions? [email protected]